Pomegranate is a new sci-fi film created by that is 100% AI-generated, and it's truly remarkable how far AI has come. It represents the perfect balance between artistic and creative output and the technical advancements of AI.
https://www.youtube.com/watch?v=fyZhC2TXgcs
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TIMESTAMPS:
00:00 Intro
00:14 Don't be too quick to disregard AI art
01:49 How much do we think it cost with such a team behind it
03:25 The paradox of AI generated content
06:30 Why AI art sucks
08:41 Anecdote about dismissing things based on technical prowess
12:00 This film would have taken years to create
13:15 AI can be used to speed things up or make things better
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#ai #podcast #aidesign #aidevelopment #vibecoding #webdesign #webdevelopment #ainews #webnews #designnews #devnews
Transcript
Sam shared this video with me and it's it's an AI generated video. It has 7.4 million views in a month. That's crazy. Command AI. You see two types of Gen Z people. There is some that see this and see the tools that create this and they hate it without any reasoning and they just don't get anywhere close to it. And I feel like they will get stuck in the past or like they not in the past but it's it just feels like they get stuck in their mind that they hate this thing so much they made their mind up for whatever reason and they closed up but I see other Gen Z or whatever I would love to see like Gen Z's take on this and use it as a tool and create stories like never before like a fresh mind coming into this and create new. I want to see that like the they it they might create some stuff that I might have a hard time to connect with. But that's kind of like the way that I want it to be. I want the fresh minds to come and like not that we are old. Somebody just called us seniors. Yeah. Not that we are old, but like there is always the younger generation with like fresh ideas. And I I love to see that. I want to see the whole range and I just feel sad that a big part of like that Gen Z doesn't see this opportunity and they are like closing their mind off and I I find that like quite sad. Either way, um it's not a you know about this specific video. It just made me think about this. What was your question on this? you asked like how much did it do you think it cost to create this and my estimate was probably 2K 2K USD in terms of basically scenes generated with seed dance 5 at 1080p um with Hicksfield I went in this is this is 4K to be honest yes yes it is 4K but I think you can easily just upscale afterwards because I don't see why you would need 4K generation. Maybe, maybe. But yeah, do me a favor though, and I've thought about this. I've thought about this today. Just unfurl or uncurl, whatever the description. Look at the look at the look at the team that was involved in creating this. Interesting. I didn't look this up. So it's directed by a person Zack London and written by him, produced by him, but then three Gossip Goblin is a company by the way. Fable Studio is a company by the way. I want to say like what? Fable Studio. Yeah. Okay. So there are companies. So there are voice cast animation lead. Interesting. That's really interesting. So these are people who know their [ __ ] I assume. So when you say 2K, don't these people need salaries? No, I meant the Yeah, I meant No, I know that. I know that. I know that. This is where I'm going with this. Right. So, the the the the top of the the decision tree here is that we cannot determine what happened behind the scenes when it comes to AI generated content. Obviously, the quality in this speaks for itself. like the details, the consistency between the characters, um, and all the rest of it. Like to to to most people, you can see that this obviously took a lot of work. However, majority of stuff, you really don't. And I was thinking today about writing like so apparently 80% of all posts go out on LinkedIn AI written. It's hard to determine. Thank you. hard to determine what is a oneshot and what is you know like my my AI content is written my sorry so my LinkedIn content is written by AI but it's sourced from like a year or two's worth or probably even 20 years worth of technological knowledge and understanding code and this and that. It's also based on 2 hours of conversation with you. It's based on like the amount of work that's gone into yes what is essentially an AI generated post but not only that I've been writing a lot of posts recently with AI but some of these posts take out like you know hours of conversation with the AI to to to sculpt that. So you might put that post through an AI like detection test and it says, "Yep, AI." And you might dismiss it cuz it's like, "Oh, it was [ __ ] AI written." But the amount of effort that it took to get to that point is completely masked by the fact that it is for all intents and purposes AI written content. Yeah. And there's no way to distinguish apart from if the you know really really shines there's no way to distinguish that from someone who was lazily just put in one prompt copy paste done or someone like me you know who 20 years worth of development knowledge um uh back and forward with the AI trying to sculpt it trying to like you know shape it and this and that. It frustrates me almost that people just dismiss AI written content when you there's just no way to determine whether it's good or bad. It doesn't change the fact that it it still it does annoy me that people leverage this and oneshot it and try and pass it off as their own knowledge and this and that. It does still frustrates me, but it's it ultimately come it comes down to it's wrong to just dismiss something just cuz it's AI. The the final result is AI. Do you know what I mean? Yeah, I agree. Uh especially like there are like some really good um AI like ads that I have seen. For example, the the watch there is one with a watch that um is AI generated. I think a lot of people have seen that. But yeah, I agree with this type of content when I notice it's AI. It's not the only reason I like it. I felt off and I stopped watching. It started to bother me where the physics started to break like anywhere in the You say that he put So very early on in the video, we're talking within the first 5 minutes, he chucks his jacket on the on the Yeah. Yeah. And I I was like, the physics look amazing on that. Yeah. So, how about you bring that up and show me where you think the physics is [ __ ] versus the physics is bad. He comes in with a blue jacket on that he chucks on a on a rack. So I reckon around here we go. Here we go. So play from that. I thought the It's hard to see cuz it's glitchy, but I thought the physics on that were really really good. So So the jacket moves. Yes, I I noticed that actually. I specifically noticed that and that was great. But what was not great for example when he walks the valley here it does look a bit strange where how he puts his feet uh in like look at here that to me yeah that to me it looks like the the feet are switching and this happens a lot with AI yeah that I noticed and it was it it didn't work for me another place where where he uses that um hammer the hammer I don't feel the weight of the hammer in his hand like this looks like not a heavy hammer look like you can't yeah that that doesn't work the these happen in real movies as well if there are multiple shots and these if these are not good movies right so I guess it's a matter of multiple generation and and as I mentioned like two 2K if they get like 400 shots uh for like end up using 120 of them. But I think this can easily cost more if they decide to regenerate again and again and again until like the angle is correct. Right. There's a TV show called Peep Show and the whole concept is you're always in a firsterson viewers. The only show that's ever really done it is you're always looking from the perspective of someone. So if you and I were talking, it would literally be my eyes looking at you. You'd be facing me and then the camera would switch of you, you know, exactly facing me. Right. When that first came out, I dismissed it cuz I was like, gh, it was low quality. Cameras were massive back then and, you know, it was really to get a camera in those positions, it was very, very difficult. As time went on, and it was about nine seasons, cameras got really small and really good quality, and the quality of the show got better. But I dismissed it because it was poor quality like vid camera whatever. That TV show is legendary mainly because of the the writing and the the idea and the concept and the character development and there's so much more that goes into it. But I was focused on the technology side. I missed out on that because now I love it and I can see past the technology and laugh my head off at the jokes and the the commentary and all the rest of it. bring it back to this video right now. If you watch it, you watch it all the way through the concept. Like, I got lost in the concept of this video. I got lost in the idea that this is a perfect use of AI because the characters are so out there and crazy yet realistic. Like, if you were to create this in 3D, I think it would be really, really hard to create this in 3D. Like you you look at this character on the right I know what you're saying his eyes and whatever. So this is a re all that metal around his face and whatever. Right. Um very realistic. These this is really hard to both from a 3D perspective like a CGI perspective and a like a um what do you call it a live action perspective like getting the makeup right and this and that. So that works this for me the the surreal kind of slightly odd like uh character design and the whole design of this works really well for AI but then finally you watch the ending you watch there's a monologue at the end which is fantastic which brings all of this together because you're lost you don't know what's happening you don't quite understand it's a bit you know uncanny valley and and something not quite right and whatever and that that's all intentional Everything's intentional and it all makes sense right at the end and it's fantastic. So by dis and so by dismissing the kind of the physics or you know I don't and I'm not I'm not saying you're saying this but if I don't watch AI content because of X Y Z you're missing out on so much where AI is or where it's not AI the the the story line is not written by AI the the script is written by people and the the idea concept is all written by people, right? So, it all it's just the technical execution is AI. That's all that is. So, long story short, it's like, yeah, I I've been there where I I I don't commit to something because I don't like some technical aspect of it, but ultimately there's a lot of human element that's gone into it, which which is great. We have a comment um saying, "Loving the conversation. Doing this in CGI would be absolutely hard and also would take years." Um, exactly like it would take years literally to uh learn all of that. Well, now you could come up with the idea, you know, you your imagination, create a cohesive story, uh, amazing characters. I mean, we all love amazing characters and then create a show. And the fact that I thought this would cost 2K, which I think is still possible to do for 2K or something around that, maybe maybe a bit more, maybe less, but not too much more. Like a CGI creation like this in a studio doing it the traditional way would cost a few hundredk minimum. No, probably like into the millions, right? I I I find it difficult to to do this for under a million or under 500k. I'm not sure actually, but it will probably cost that amount of money. But now a smaller team can create the same output or like similar to it. Thing is you can use you can use you can use AI in two ways really and and you can use AI as a cost-saving measure. You know, you can use it to get things done quicker or you can use it as a leverage, you know, something to build upon. And I think like these guys are probably using it as a something to build upon. Like the fact that they didn't say, "Oh, you know, we're going to use AI because it's cheap." I think they used they thought you AI allows us to like there's there's an artistic usage of AI. They wanted to use AI. chose to use AI. Whereas I think they might even given they've got like an animation director and all the rest of it. I mean, I've not looked into the the studio that actually the what's it called? Goblin. Gossip goblin. Maybe they've got some real live action things, you know? Maybe they do love 3D and they do use 3D, but they've chosen AI because from a creative standpoint, things some things can only be achieved or or it's necessary that AI is the is the choice of of of medium, you know, but this is part of a larger conversation on my show, Command AI, which we stream live every single week. We discuss the news and all things related to AI in the world of design and web. Catch us next week and join in the banter. Command AI